Brianne West

Brianne West studied biochemistry at Canterbury University and launched her ethical solid bar beauty business, Ethique from her kitchen in her early 20s. The success of Ethique has seen Brianne travel the world working with big global companies to promote change across the beauty industry and save thousands of plastic bottles from being created and ultimately ending up in landfills. She runs an online platform ‘Business but Better’ which helps the next generation of entrepreneurs launch purpose led businesses and frequently speaks to companies and individuals globally about the ways in which businesses can create change for the better. Having made huge changes across the global beauty industry, her latest start-up ‘Incrediballs’ is targeting the reduction of plastics in the drinks industry. Read more