WCNZ Speaker Series – Ronnie Peters

This month Kea spoke to New York based Kiwi Ronnie Peters. Ronnie is one of the internet’s original designers who was working in UX before the job even existed. He is also the Founder and CEO of 360 Design and one of the creators of the Flat White Meetups.

Ronnie has used his UX design and strategy expertise across a number of world leading and cutting edge projects including creating a 3D virtual movie theatre, complete with smell-a-vision for brands such as  Disney, AppleTV, Amazon and Hulu during the pandemic and working as Creative Director on the Hyperloop for HyperloopTT  a high-speed transportation system in which commuters could travel 650kms (the distance from Auckland to Wellington) in around 1 hour or less.   

Ronnie shared his advice and learnings on the future of design and UX and discussed what makes good design and why it’s so important to make it a cornerstone of your business. It was particularly interesting to hear Ronnie’s take on the importance of design for both B2B and B2C businesses. He also discussed the benefits of virtual reality and the rise of the metaverse, and gave some good examples of how these are being explored by businesses.

Watch the full webinar below. 

The aim of our speaker series is to highlight the incredible stories of our World Class New Zealanders and inspire other Kiwi to push the boundaries of their own business goals and expectations. Our World Class community are keen to use their insights and learnings to help others achieve the same heights of success that they have experienced